A trunk show is a special sale in which vendors present merchandise directly to store personnel or select customers at a retail location or another unique venue. It allows people to preview, and hopefully, purchase the merchandise before it's available to the public. This is a much cheaper alternative to a runway show, which could cost up to $1 million.Maybe not the best presentation but we'll go with it I guess…Honestly, I think she says "beautiful" about 6 times between these two clips, and...
Tuesday, October 26, 2010
Tuesday, October 19, 2010
#6 Creative Fashion Presentation…
You want to put on a fashion show? Fine, but be creative. A majority of them have models with blank faces walk down the runway "working" the clothing. If you're going to do a fashion show, put on a SHOW. Get the audience involved, excite them. Leave them with something memorable. One show I always looked forward to seeing was Alexander McQueen. Having a theatrical background his shows were more than just a preview of his latest collection, it was an experience. One of my favorite was his...
Monday, October 4, 2010
…#5 Okay, Now What?…
After hours, days and weeks of researching the key colors of next season… now what?It has come time to pick your Color Palette. One needs to be picked that will not only work for your Theme, but also your customer. Like I said in the previous post, color is the very first thing the customer will see, and that is why it's so important.Colors… there's...
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